WELLEXPO™
GROW YOUR BUSINESS IN SOUTH INDIA
SHOPPING FESTIVAL
Kerala's absolute peak consumer season. Align your brand with 300,000+ targeted shoppers, investors, and trade buyers over 16 days of festive commerce.
300,000+
Expected Visitors
100+ units
Premium Layout Stalls
2,000 sqm
Covered AC Space
30M+
DIGITAL MARKETING REACH ACROSS KERALA & MIDDLE EAST
THE KERALA OPPORTUNITY
WHY KERALA?
Kerala: Where Purchasing Power Meets Opportunity
Kerala is one of India's most attractive consumer markets, driven by a unique combination of high literacy, strong NRI income, and significant consumer spending. With millions of Keralites working abroad and contributing substantial remittances to the state economy, households enjoy higher disposable incomes and greater purchasing power.
The state's educated population is highly aware of market trends, quality products, and emerging brands. Consumers are willing to invest in lifestyle products, jewellery, home improvements, technology, education, healthcare, and premium services.
Why Kerala is an Ideal Market
- check_circle Strong NRI population with significant overseas earnings.
- check_circle High household purchasing power and consumer spending.
- check_circle One of India's highest literacy rates.
- check_circle Quality-conscious and brand-aware consumers.
- check_circle Strong demand across jewellery, fashion, electronics, automobiles, real estate, and lifestyle sectors.
- check_circle Rapidly growing entrepreneurial and business ecosystem.
- check_circle Excellent market for both established brands and emerging businesses.
For businesses looking to expand their reach, increase brand visibility, and connect with high-value customers, Kerala offers one of the strongest consumer markets in India.
WHY AUGUST 14 – AUGUST 29?
Kerala's Biggest Festival. Kerala's Biggest Shopping Season.
The period from August 14 to August 29 coincides with the celebration of Onam, Kerala's most significant and widely celebrated festival. More than a cultural event, Onam is the state's largest shopping and spending season, creating unmatched opportunities for businesses across every sector.
During this period, families actively purchase jewellery, clothing, electronics, home appliances, furniture, vehicles, gifts, and festive essentials. Consumer spending reaches its annual peak as people prepare for celebrations, family gatherings, and traditional festivities.
Why This Period is Ideal
- check_circle Peak festive shopping season across Kerala.
- check_circle Significant increase in consumer spending and purchasing activity.
- check_circle Large influx of NRIs returning home for celebrations.
- check_circle Onam is celebrated by people across all communities and backgrounds.
- check_circle School and college holidays increase family participation and visitor footfall.
- check_circle Strong demand for jewellery, fashion, electronics, home décor, and lifestyle products.
- check_circle Traditional Onam Sadya and festive celebrations drive spending on food and hospitality.
- check_circle Families actively seek new products, festive offers, and purchasing opportunities.
Onam is more than a festival—it is a period when Kerala comes together to celebrate, shop, and spend. For businesses, it represents the perfect opportunity to engage customers, showcase products, generate quality leads, and maximize sales during the state's most commercially active season.
6 STALL TIERS FOR EVERY SCALE
Automobile Zone
6x6m units designed for automobile displays, EVs, and heavy machinery, boasting extreme walkway exposure.
Premium Corner
4x4m double-open corner placements situated at core walkway intersections. High visibility for major corporations.
Premium Aisle
3x3m premium inline booths situated along central avenues. Optimal flow for home decor, tech, and healthcare.
Standard Prime
3x3m inline units matching general flow corridors. Balanced reach for retail, fitness, hospitality, and educational brands.
Standard Business
Cost-effective modular setups. Recommended for niche products, local brands, handloom weavers, and boutique retailers.
Startup / SME Hub
2x2m micro-units aimed at supporting artisanal ventures, women entrepreneurs, and regional startups with MSME subsidised pricing.
FOOD COURT STALLS
An elevated food court experience designed to enhance visitor engagement. Choose from our 2 exclusive food stall tiers.
Signature Food Stall
Premium stalls for signature restaurant brands seeking maximum visibility and footfall at the expo food court. Located at highly visible prime coordinates.
Premium Food Stall
Premium stalls for established cafes and eateries offering a high-traffic location within the food court zone. Designed for quick-service and high-volume.